Not carried
Is CeraVe cruelty-free?
No — not by this standard.
CeraVe is not in the directory.
CeraVe is owned by L’Oréal. A testing parent is a fail under rule 3. We are not grading the formula.
1
No testing at any stage
Not the finished product. Not the ingredients. Not a supplier.
2
Not sold where testing is required
If a market requires animal tests to sell there, the brand is out.
3
Not owned by a company that tests
The label on a subsidiary is not the parent’s policy.
CeraVe fails rule 3. The full bar: The Standard. The list: Who isn’t here.
What to use instead
The job is barrier-ish, everyday cream — not a dupe list and not a review.
- Browse the directory — live catalog, already filtered to brands that pass.
- e.l.f. Cosmetics in the directory — Brand Standard PASS.
- Niacinamide, from brands that actually pass
- Squalane, from brands that actually pass
No buy buttons on this page. The directory is where listed products live.
FAQ
- They say they’re cruelty-free.
The carton is not the company. Rule 3 is the controlling parent. The label.
- Is this about quality?
No. Who isn’t here is a line we draw, not a review.
- Where do I go?
The directory. The rules: The Standard.